There’s definitely a trend of people doing their best to rid their lives of the likes of Google and Facebook.
I find it interesting to read how others are doing it. Bogdan Popa shares why, and within his post also explains what he has done.
Why go through all this trouble? I’ve grown increasingly concerned this past year with how much access Google has to our lives. They are the world’s biggest advertising company and they have access to most of our web browsing via Google Chrome (62.5% market share – although given the amount of broken websites (some explicitly Chrome-only!) I’ve found since switching to Firefox, I believe this number may actually be higher), all our website visitors via Google Analytics and Google Fonts. Much of our communication via GMail and Google Apps and much of the content we consume every day via YouTube. I’m not even going to get into all the information they gather from people who use Android phones. While I don’t believe that folks working at Google are actively trying to do harm, I believe that, due to the sheer size of the company, no one is truly at the helm and this massive organism will tend toward maximizing profits at whatever expense so I’ve decided to do my best to support the smaller alternatives that are out there.